Lots Of Things: turning attention into orders
Three months of email marketing and Snapchat advertising to reach new customers for Lots Of Things and turn that traffic into sales.
The challenge
Lots Of Things needed a stronger way to win and keep customers, reaching people beyond its existing audience. The focus was on combining direct customer communication with paid social traffic.
What we did
- Strategic email marketing campaigns
- Win back campaigns and promotional emails
- Email based product promotion
- Snapchat advertising campaigns
- Audience targeting and traffic generation
- Campaign optimization based on performance
- Turning traffic into paying customers
The results
Figures from Lots Of Things' Shopify analytics for Jul 19 to Sep 17. Growth is compared with the previous period.
$9,023Total sales
34Orders
15,861Sessions
+240%Order growth
+6.2K%Sales growth